Have you ever imagined your company’s name lighting up a stock ticker? For many founders, going public isn’t just a funding strategy — it’s a milestone. It’s the moment where everything you’ve built, every risk you’ve taken, every no-salary month, and every sleepless night suddenly becomes visible to the world.
It’s proof. Proof that your startup has grown into a company worth backing. That your idea turned into something real — something the market now believes in too.
But let’s be honest — the idea of launching an IPO can feel huge. Intimidating, even. Most startup founders we meet at MUDS Management don’t doubt their ambition — they just aren’t sure where to start. Or if they’re even eligible. That’s completely normal.
And that’s exactly where we come in.
The Rise of SME IPOs — And Why Founders Are Finally Paying Attention
Just a few years ago, going public felt like something only massive companies could do. If you were a startup, the only way to raise real capital was through VCs or private equity. And with that came the pitch decks, the dilution, the long fundraising cycles — and often, the pressure to grow in ways that didn’t feel like you.
Today, that story is changing.
SME IPOs — designed for small and mid-sized businesses — are making it possible for growth-stage startups to raise capital directly from the public. Platforms like NSE Emerge and BSE SME are built for founders like you — businesses that are stable, ambitious, and ready to grow, but aren’t yet ₹100-crore giants.
The best part? You don’t have to give up half your cap table to raise funds. You don’t need to wait for a Series B. If your business has a decent track record, a strong foundation, and the right guidance, you could be closer to a listing than you think.
What’s the Catch?
There isn’t one. But like anything real and worth doing — it takes work.
Going public means stepping into a more transparent space. It means preparing your financials, getting your governance in order, drafting your Draft Red Herring Prospectus (DRHP), aligning with SEBI’s regulations, and being ready to talk to investors — not just about your numbers, but your journey.
This isn’t something you want to wing with a Google doc and a few meetings. And you don’t have to.
At MUDS, we’ve built our practice around walking this path with founders — step by step, side by side.
What Working With MUDS Actually Looks Like
Let’s be clear — we’re not just going to give you a checklist and disappear. That’s not how we work.
The first thing we do is sit down with you — and talk. We understand your business, your vision, your gaps, and your potential. If you’re IPO-ready, we move fast. We prepare your filings, coordinate with merchant bankers, connect with registrars, and take care of every moving piece.
If you’re not there yet — we’ll tell you. And then we’ll help you get there. That could mean fixing compliance gaps, cleaning up shareholding, or even just aligning internal processes.
We take care of SEBI regulations, exchange approvals, documentation, timelines — everything that can feel overwhelming when you’re trying to run your company and plan for the next chapter.
And once you go public? We’re still here. Post-listing comes with its own learning curve — quarterly filings, investor communication, staying compliant — and we make sure you’re supported every step of the way.
A Founder-First Approach to the IPO Journey
Behind every IPO we manage is someone who understands what it really means to be a founder. Our founder, Shweta Gupta, has worked with startups, family-run companies, and scale-ups — not just as an advisor, but as a partner in the process.
Shweta’s approach is deeply personal. She knows that for many founders, listing isn’t just a business decision. It’s emotional. It’s about letting go of control, facing public scrutiny, or simply stepping into something unfamiliar.
But she also knows this: the most successful IPOs are the ones that honour the founder’s journey — not just their balance sheet.
She always says, “Your IPO isn’t just your numbers — it’s your story. And if you’re not the one telling it, someone else will.”
Life After Listing — What Happens Next?
Once you’re listed, the real magic begins.
You now have fresh capital — which could mean launching that product you’ve been dreaming about, expanding to a new city, or building the team you know you need.
Your brand gets stronger. People take your calls. Banks start offering better terms. Your early believers — team members, friends, maybe even family — finally see their trust in you turn into something tangible.
And slowly, you realise something even bigger. You’re no longer just building a business. You’re building something that lasts. Something people can believe in — publicly, proudly.
Are You Ready?
Here’s the truth — no one ever feels fully ready.
But readiness isn’t about having every detail perfect. It’s about knowing you’ve built something real, and being open to taking the next step with guidance, support, and strategy.
If your company is generating consistent revenue, building a loyal customer base, and standing on a stable foundation — it might be time to explore what an IPO could look like for you. And if you’re not sure where you stand, we’ll help you figure it out.
At MUDS, we don’t just file forms. We champion founders. We protect your story. And we make sure that when you step onto the public stage, you do it with confidence, clarity, and purpose.
Let’s talk about what your IPO journey could look like.
Not someday. Today.
📩 Email: [email protected]
🌐 Website: www.muds.co.in